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Ad Tech
Vidoomy Interactive VAST/VPAID Ads
Custom interactive ad creatives in VAST/VPAID standard for global brands

Tech Stack
VPAIDVASTTypeScriptJavaScriptNode.jsHTML5CSS3Figma
Overview
Vidoomy's clients — major global brands — needed custom interactive ads delivered through standard VAST/VPAID tags running on any ad-supported website.
Ad Formats Created
- Shoppable Video — Product hotspots overlaid on video with add-to-cart without leaving the ad
- Interactive Carousel — Swipeable product carousel with deep-link CTAs
- Gamified Ads — Scratch cards, spin wheels, memory match with reward mechanics
- Quiz/Poll Ads — Multi-step quizzes delivering personalized end-cards
- 360° Experience — Gyroscope/drag-enabled panoramic immersive ads
- Expandable Rich Media — Full-screen experiences with video, galleries, and forms
Technical Details
Each format built with TypeScript and vanilla JS — no frameworks, under 50KB payload. Shared component library for interactive elements. All ads responsive with graceful degradation. Designed in Figma with pixel-perfect handoff using a mirrored component library.
Results
5-8x higher engagement than standard video. 85%+ average completion rates. Shoppable video drives 340% increase in click-through-to-purchase.
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